The Ultimate Guide To Local SEO For Restaurants

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Admittedly, SEO isn’t likely to be the highest priority channel for a restaurant when it comes to acquiring new diners, but it does have a crucial role to play. This is because SEO is not just about ranking on page one, it’s about having the right content ranking on page one, to satisfy a user …

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I’m Going To Be Speaking At TechSEO Boost 2018

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I’m going to be speaking at TechSEO Boost this year. My talk will focus on implementing hreflang through non-conventional methods to create technically solid international SEO campaigns, as well as testing additional scripts and tag components. Event Details: When? Thursday 29 November 2018 Where? City Winery, 80 Beverly St, Boston, MA 02114 Cost? FREE How …

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SEMrush Academy: Site Audit – Expert Tips

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I’m very humbled to have been a part of, and contribute to, SEMrush Academy’s SEMrush SEO Toolkit Course. As a regular SEMrush webinar guest expert, I’ve also been part of beta testing groups, feeding back on tools such as the technical audit tool, international audit tool, and the log file analyser. You can access the SEMrush …

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SEO In Japan: An Intro To Japanese Organic Search

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In Japan, Yahoo! is very much thought of as the dominant search engine, however, it’s only amongst certain demographics as Google is fast staking a claim within the search landscape. This is widely down to how different demographics and users search (as an action), and how they access news feeds. Yahoo! is predominantly a portal …

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7 Key Takeaways From Google’s Search Quality Guidelines

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Google’s Search Quality guidelines are the closest we get to look into Google’s ranking algorithm. While the guidelines don’t reveal how the ranking algorithm formula works, and they don’t give the secret to ranking on page one they do offer invaluable insight into what Google defines as quality and the type of site they want …

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