I built my first website when I was 14 for my dad’s entertainment business after he was quoted thousands by marketing agencies in Grimsby for a simple two to three page brochure wesbite, and my second when I was 17 for a five-a-side football team I ran.
By the time I had move away from Grimsby to attend University in Leeds, I had rebuilt his site a number of times to improve it’s aesthetics and allow users to include more information (such as date and service type) when submitting contact forms.
Before turning my focus to SEO, my original plan was to be a digital strategist, and this is why I studied a Business & Marketing degree. I worked in-house for companies in Leeds and Bradford, before going agency side and turning my focus on SEO.
I’ve worked with companies from all around the world, ranging from smaller local businesses to global passenger airlines and technology giants, in almost every vertical imaginable.
I’m also a recognised industry columnist and speaker, and I regularly appear on digital marketing podcasts and webinars.
In 2017 I was named one of the 20 technical SEO’s to follow by French software provider OnCrawl, and I was also named as one of the top Yorkshire based marketing bloggers to follow.
Heading into 2018, I was also included in Search Engine Journal’s list of the Top 140 SEO’s to follow. I’m an active Google local guide, and hold digital marketing and analytics certifications (not endorsements) from Google, Bing, HubSpot and Econsultancy.