Blog
SEO Insights
Learn more about Enterprise SEO, SaaS SEO, and Growth Marketing.
AI Makes Human Marketing Expertise More Crucial
Adobe's 2025 AI and Digital Trends report states that 86% of marketing leaders believe generative AI will significantly increase content speed and volume, my immediate reaction is that this figure feels surprisingly low.
Google faces major changes under revised antitrust judgment
This ruling represents one of the most aggressive antitrust interventions in the modern digital economy. If implemented effectively, these remedies will not only curb Google’s monopoly power but also open new pathways for competition and innovation in the search ecosystem.
Google Learn About, ChatGPT Search, but better?
Google Learn About is an experimental AI tool launched by Google. It aims to be a personalized and interactive learning companion, helping users explore and understand new topics.
What do Google's Search Quality guidelines say about AI content?
Google mentions AI twenty times throughout the recently updated Google Search Quality Evaluator Guidelines, last updated on January 23rd 2025 - and it is becoming more and more clear how Google is trying to juggle a pro-AI stance and encourage more people to engage with AI products, and manage the abuse of AI generative content (text and images) as a means to game its systems.
SEO guide for the travel industry
Travel SEO is a dynamic and highly competitive field, essential for businesses in the travel and tourism industry to attract, engage, and convert potential travelers.