Blog
SEO Insights
Learn more about Enterprise SEO, SaaS SEO, and Growth Marketing.
SAO: Search Asset Optimization
SAO, or Search Asset Optimization, is the new frontier of digital marketing. Optimizing just your website won’t cut it anymore.
An introduction to client-side (re)hydration
In web development, hydration and rehydration are two terms that often get used interchangeably. Although there is a distinction between the two, it’s not always clear to beginners what the difference is.
How cutting 80% of its content affected Pornhub's organic performance
In December 2020, Pornhub (a MindGeek company) removed millions of videos from their website - slashing the amount of available content by 80%. How did this affect their organic visibility?
Schema for SaaS & tech companies
For Software as a Service (SaaS) companies, integrating schema markup into their product pages is crucial. This practice aids search engines in comprehending the content of their websites and the specifics of their SaaS offerings.
Naver SEO: How to do SEO in South Korea
South Korea’s search landscape is complex, driven by technology and infrastructure enabling users to be more online and active, and these complexities mean that simply translating your website into Korean isn't always enough.